VANCOUVER, BRITISH COLUMBIA–(Marketwired – Feb. 19, 2014) – Local New York Times Best Selling Author Napoleon Gomez, today launches a campaign across Canada to bring attention to a tragic event that happened eight years ago, taking the lives of 65 innocent workers, whose bodies remain unrecovered.
Retold in his acclaimed book Collapse of Dignity, Gomez recounts the explosion deep in a Mexican mine and the ensuing half-hearted rescue attempts and government cover-up. Inspired by examples of public solidarity for social justice both in Canada and around the globe, Gomez was compelled to launch a bold campaign to mark the anniversary this year.
The campaign kicks off in Gomez’ home-base of Vancouver on key transit routes, supplemented and rolled out across Canada in newspapers, social media campaigns and a personal call to Napoleon’s peers and colleagues within Canada’s most reputable and largest labour unions. His message is clear: there are bodies still buried underground today and the lost miners deserve justice. Their families have never received support and their plight has never been resolved.
Frustrating for Gomez is the stark contrast to the Chilean mine tragedy in 2010, which was highly publicized and celebrated when the 33 miners were safely rescued. A Hollywood film about the 33 miners is currently in production. The Chilean accident took place just four years after the Mexican mining tragedy that saw little media support.