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JOHANNESBURG — Canadian mining tycoon Robert Friedland, who made billions from discoveries in Labrador and Mongolia, is embarking on a new career: Hollywood film mogul.
The flamboyant entrepreneur, famed as a master showman and pitchman at mining investor conferences, is now venturing into a different kind of show business. This time he’ll be fielding pitches from movie producers as he helms a new Hollywood-based company, Ivanhoe Pictures, to indulge what he calls his “long-held love of film and storytelling.”
His company has already acquired its first hot property, a film called Crazy Rich Asians, based on the bestselling comedic novel by Kevin Kwan, described as one of the most eagerly pursued titles in the industry. His partner on the project is the company that produced the blockbuster Hunger Games series.
But he’s also planning a film that’s much closer to his mining obsessions. “We’re teaming up with a major Hollywood studio and we’re making a movie called Copper,” Mr. Friedland announced at a mining conference in Johannesburg on Tuesday.