Potash fails to fertilize the Canadian economy – by Colby Cosh (Maclean’s Magazine – May 21, 2012)

 Maclean’s is the largest circulation weekly news magazine in Canada, reporting on Canadian issues such as politics, pop culture, and current events.

The Tories’ decision to protect the ‘strategic’ asset in 2010 has backfired on shareholders.

Stock analysts who are bullish on potash have two powerful arguments in their corner: people have to eat, and land is something that nobody’s making any more of. As billions in Asia adopt middle-class habits to go with their rising affluence, their food needs will need to be met by global agriculture—somehow. The Potash Corporation of Saskatchewan (PCS) sees its product, used as a yield-enhancing fertilizer component, as part of the solution; it’s a tale told as often in PCS investor documents as the Christmas story is in December.
“Each year, the global population grows by about 75 million,” says the company’s 2011 online overview. “It is a simple reality that more people mean more food must be produced.” Most of the growth, the slide show adds, is in urban areas—and “urban consumers tend to eat higher-quality diets that include meat, fruits and vegetables.”
But while people have to eat, there’s nothing that says they have to eat the most land-intensive agricultural products—which means, basically, beef. (In Simon Fairlie’s meat-friendly 2010 sustainability book Meat: A Benign Extravagance, he estimates that it takes about 10 lb. of feed grain to produce a pound of beef.) According to the U.S. Census Bureau, beef consumption in an otherwise growing world declined by almost three per cent from 2007 to 2010. In the U.S., the European Union and Canada, the decline was six per cent. In China, it fell by eight per cent. Maybe nobody’s making more land, but when eaters switch from beef to chicken and pork in the face of an uncertain economy, that reduces the pressure to farm existing land more intensely using costly new fertilizer inputs.
That’s one deep reason for the back-to-back nasty surprises that the potash business inflicted on Canada late last month. On April 26, PCS announced that profits were down by one-third for the second quarter of fiscal 2012; it reduced its overall earnings forecast for the year to between $3.20 and $3.60 per share, thus wiping out the $3.64 average expected by analysts, and slashed its estimate of total global potash demand and of its own shipments.
A few days later, Statistics Canada released its gross domestic product estimates for February, and those numbers were not quite what anyone had been anticipating, either. The market had expected Canada’s GDP to grow by 0.2 per cent for the month, but instead it declined by about that amount. A major culprit, the agency said, was potash. In February PCS had temporarily shut down its mines at Rocanville and Lanigan in southeastern Saskatchewan—a move, it said, aimed at “matching supply with market demand.” In other words, PCS couldn’t move enough potash at the price it was asking. The dip stands out in the tables like a sore thumb; potash mining, usually responsible for about $1.2 billion in annual GDP, plunged to just $976 million between January and February.
For the rest of this article, please go to the MacLean’s Magazine website: http://www2.macleans.ca/2012/05/15/potash-fails-to-fertilize-the-canadian-economy/