Township offering incentives in campaign to revitalize community
Ignace is rolling out the welcome mat for investors. The northwestern Ontario forestry town is set to unveil a promotional campaign and community readiness strategy on June 14 to showcase the new approach it’s taking toward future development that officials believe is surely coming their way.
Branding the event as “Explore our possibilities and celebrate our success,” the township is providing a slew of incentives to attract people and business, and offer a glimpse of the economic prospects in the hopper for the Trans-Canada Highway community, about a three-hour drive west of Thunder Bay.
“We believe that Ignace is going to be transformed in the coming years,” boldly predicts Jason Felix, the township’s economic development manager.
A new website, logo, and promotional video are part of the rebranding effort along with a package of incentives for new and existing businesses, including municipal tax breaks, accessibility grants, and a program to sale surplus town property for up to 90 per cent off its market value.
Felix is hoping to duplicate the success – and maybe garner the same national attention – experienced by Smooth Rock Falls last year where he last worked. That northeastern Ontario, former one-mill town was in dire financial straits and seeing an exodus of residents following the closure of the local pulp and paper mill in 2006.